There are two broad elements to the service we provide. The first of which is helping develop and update databases (through publicity activity), and the second in keeping the database informed - and enthused - about our clients’ destination.

We research, design, write, produce and despatch newsletters and e-newsletters to these databases to keep interest alive.

Today's great challenge, particularly in the case of e-newsletters, is to make your database welcome your newsletters and pass them on to friends; to enthuse them to contribute in turn to blogs, reviews and chat rooms on the web. And to build familiarity and loyalty.

We help develop special offers for specific target groups in order to convert interest into action, into visits.

At a practical level we also provide:

• an answering service (telephone and email)
• fulfil initial and follow-up requests for brochures, information, etc.
• data capture (including information on interests, etc)
• data update

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